CLIENT CASE STUDY
HospitalityThe Venues Collection
Paid and organic marketing across eight venues, built around bookings.
2021 Q4 vs Q3
Reported results: 2021 Q4 vs Q3. These relate to the original engagement and are not a forecast of future performance.
THE BUSINESS
Our digital remit consisted of providing ongoing digital marketing efforts across their 8 unique, individual venues through channels such as PPC and Social Media Marketing, we acted as an extension of their internal team, learning each venue’s offering and frustrations, identifying areas of opportunity for growth and optimising our campaigns for new bookings across each venue. The strategic use of digital media through paid and organic activity allowed our client to be present across all the key moments, prompting users from the awareness stage down towards conversion and retention.
The Venues Collection is a well established collection of 8 modern venues. With breathtaking views, progressive dining, and exceptional hospitality, our client brings unforgettable experiences to life through traditional and business functions. The Venues Collection curates extraordinary experiences for all types of special occasions, from small intimate birthday dinners, to 10,000+ PAX business conferences and weddings.
Managing the ongoing digital marketing engagement for The Venues Collection’s offering of 8 Venues, in addition to the Parent Company’s growth, optimising towards bookings on site. Digital marketing activity consists of always on monthly activity across Social & Google Ads, as well as monthly sales promotions to align with events throughout the yearly social calendar.
FROM THE PEOPLE WE WORK WITH
The most proactive outsourced marketing company we've ever used. Thanks for being both creative and also implementing/executing fast to get tangible results 👍
Asset building Systems
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DWLF
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PSC
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